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Active Publishing and PIM DECK for the automated production of PPE (Personal Protective Equipment) catalogues

In the Personal Protective Equipment (PPE) sector, efficient management of product information and rapid production of accurate catalogues are essential. Delta Plus, a leader in the PPE sector, has integrated Active Publishing with PIM DECK to optimise these processes. This integration enables automated catalogue production, delivering significant benefits in terms of accuracy, efficiency and speed to market.

Solutions overview:

PIM DECK (Product Information Management) is a specialised software solution that centralises and manages all product information, including descriptions, technical specifications, images and documents. This platform is designed to ensure that all product data is up-to-date, consistent and accessible from a single location.

Active Publishing, meanwhile, is an automated publishing tool that enables product catalogues to be created and distributed efficiently. With Active Publishing, companies can automate the layout of their catalogues, directly integrating data from the PIM. This means that catalogues can be updated in real time with the latest information, without tedious manual intervention.

The benefits of integrating Active Publishing with DECK PIM

  1. Process automation:
  2. The integration of these two tools automates the creation of catalogues, reducing the time and effort required to produce complex documents. Information is extracted directly from the DECK PIM and automatically formatted by Active Publishing.
  3. Data accuracy and consistency:
  4. By centralising product information in the DECK PIM, all data used in catalogues is always accurate and up-to-date. Active Publishing ensures that this information is correctly formatted and presented, eliminating the human errors common in manual processes.
  5. Saves time:
  6. Producing catalogues is traditionally a time-consuming and costly process. Automation significantly reduces the time needed to create and update catalogues, allowing teams to concentrate on higher added-value tasks.
  1. Flexibility and customisation:
  2. Active Publishing enables catalogues to be customised according to the specific needs of customers or market segments. This flexibility is essential to meet the varied and changing demands of customers in the PPE sector.
  3. Fast time to market:
  4. Thanks to automation, new products and updates can be incorporated into catalogues and published almost instantaneously. This gives Delta Plus a competitive edge by enabling them to react quickly to market developments and customer needs.

Case study: Delta Plus

Delta Plus, a well-known company in the field of personal protective equipment, has successfully implemented this integration. Before adopting these technologies, producing their catalogues was a laborious manual process, prone to errors and inconsistencies. Adopting Active Publishing integrated with DECK PIM has transformed their operations in a number of ways:

  • Operational efficiency:
  • Delta Plus has halved the time it takes to produce its catalogues. Automation has freed up valuable human resources, who can now concentrate on strategic tasks such as developing new products and improving customer service.
  • Improved data quality:
  • With PIM DECK, all product information is centralised and constantly updated. Active Publishing uses this data to generate error-free catalogues, ensuring that customers receive accurate and consistent information.
  • Increased sales:
  • The ability to quickly produce up-to-date catalogues has enabled Delta Plus to better meet its customers’ needs, leading to an increase in sales. Customers now have access to detailed and accurate catalogues, which facilitates their purchasing process.
  • Cost reduction:
  • By automating catalogue production, Delta Plus has made significant savings on labour and production costs. The company has also reduced the costly errors associated with manual processes, further enhancing its savings.

How does integration work?


The integration between Active Publishing and DECK PIM is based on a series of well-defined automated processes:

  1. Centralization of data :
    All product information is centralised in the DECK PIM. This includes descriptions, technical specifications, high-resolution images, associated documents and any other relevant information.
  2. Automated layout:
  3. Active Publishing automatically extracts data from the PIM DECK and uses it to create predefined catalogue layouts. Layout templates can be customised to meet the specific needs of Delta Plus.
  4. Real-time updates:
  5. Any updates to product information in the DECK PIM are instantly reflected in the catalogues generated by Active Publishing. This ensures that customers always have the most up-to-date information.
  6. Multi-channel distribution:
  7. Catalogues can be distributed in a variety of formats, including print, PDF, and interactive digital. This flexibility allows Delta Plus to respond to the varied preferences of its customers.
  8. preferences of its customers.

Benefits for Delta Plus customers


Delta Plus customers also benefit from this integration in several ways :

  • Access to up-to-date information:
  • Product catalogs always contain the latest information, helping customers make informed purchasing decisions.
  • Best user experience:
  • Well-organized and easy to navigate catalogs improve the user experience. Customers can quickly find the information they need, making it easier to make purchases.
  • Customization:
  • Catalogues can be customized to meet specific customer needs, providing a more relevant and engaging experience.


Conclusion


The integration of Active Publishing with DECK PIM represents a significant step forward for automated catalogue production in the PPE sector. For companies like Delta Plus, this integration offers benefits in terms of accuracy, efficiency and responsiveness, while reducing costs and increasing sales. By centralizing product information and automating the layout of catalogs, Delta Plus can provide customers with accurate, up-to-date and customized documents, strengthening its position as a leader in the PPE market. This integration is a clear example of how technology can transform business processes and create added value for companies and their customers.

Our partner’s site: PPE analytics – Le digital au service du marché des EPI (ppe-analytics.com)