Explorator, travel operators, creates and organises trips for small groups to countries that are often far removed from Western culture.
For its customers, Explorator produces personalised brochures containing a wealth of information for their travellers (hotels, places to visit, key stages of the trip). Previously, creating these publications was tedious because the data was stored in an Excel file.
Active Publishing and Pimcore made it possible to centralise all the data (customers, stays, hotels, etc.) and generate personalised publications in record time.
As a ‘historic’ B-to-C tour operator founded in 1971, our catalogue is an important communication tool for our customers. Our collaboration with ActivePublishing, which has been producing it for 4 years, has given us great satisfaction, has given us great satisfaction, with a clear improvement in our productivity: DAM functions, easier rail management, Flipbook of our catalogues. We were able to establish a positive and constructive dialogue with ActivePublishing who took into account our needs and the specific nature of our business. Our collaboration has been extended to the production of our detailed, personalised programmes programmes, which are automatically available on our website.
Denis Falque-Pierrotin - Deputy Director
Explorator
